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Thinking Fast and Slow

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Publisher: Allen Lane (2011)  
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Thinking Fast and Slow (Paperback) Price: Rs.449

Thinking Fast and Slow is based on decades of research into human behavior conducted by Daniel Kahneman and his partner Amos Tversky. The latter died in 1996, but before that the duo had demolished one of the long cherished myths of economists – that the humans are always rational and will inevitably make decisions that are based on maximizing utility. In the course of their work, Kahneman and Tversky developed an alternate theory of decision making known as prospect theory. The prospect theory was based on human psychology and so great was its impact that Daniel Kahneman, a psychologist, was awarded the Nobel Prize in Economics in 2001.

Thinking Fast and Slow takes us on an astonishing journey of the brain and its thinking process. Daniel Kahneman has two fictional figures working in our brain. System 1 is emotional, quick and remarkably agile in making judgments. System 2 is slower, rational, conscious and takes the effort to work things out. All of us love to imagine that we are governed by System 2. Not so, says Daniel Kahneman. It is System 1 who is the hero – the one who takes the major decisions in our life. It influences our thoughts, our impressions and judgments. The book states that only by understanding the working of both the systems in our brain will we be able to understand why we do what we do.

The book goes further tells us when and where to trust System 1 and also how we should be able to tap into System 2. He explains the different ways by which we can avoid falling into the trap of making snap decisions. Reading the book can change the way you think and help you make significant changes in your life.

About the Author
Daniel Kahneman is a professor at the Woodrow Wilson School, Princeton University. He has done pioneering work in the field of decision making and hedonic psychology. He is also one of the founding partners of a philanthropic organization, The Greatest Good. A Nobel Prize Winner, he was also named as one of the top global thinkers in 2011 by Foreign Policy magazine. He's married to Anne Treisman, his colleague and fellow professor at Princeton.

Specifications of Thinking Fast and Slow (Paperback)

Contributors
Author Daniel Kahneman
Book Details
Publisher Allen Lane
Publication Year 2011
ISBN-13 9781846146060
ISBN-10 1846146062
Language English
Binding Paperback
Number of Pages 512 Pages
Dimensions
Weight 576 grms g

Book Reviews of Thinking Fast and Slow

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Most Helpful Reviews (5 of 29)

This review was written for Thinking, Fast and Slow
30 October 11
first to review
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master stroke

summarised all the knowledge till date in this domain...equally good for expert and uninitiated one...best book i read after series flings with other books like preditably irrational tipping point ,black swan....MUST read for anyone interested in
wonders of human thinking and limits of understanding and

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91% of 35 users found this review helpful.
11 April 12
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reat it fast and slow

did you notive the spelling mistakes? if you didn't that's your fast thinking part of the brain! coming to the book...
Kahneman and Teversky co-founded behavioural economics in the 60's and 70's. this book is Kahneman's account of how their collaboration started, their key findings about human behaviour and how it gained acceptance -- all written in an accessible manner (btw even their journal publications --key one at the end of the book-- are accessible). reading the book would help one understand human pitfalls and perhaps make one pause before making incorrect inferences.

A good book like this helps revive interest in other books and helps one understand their content with better clarity.
Read this book in conjunction with Thaler & Sunstein's Nudge on how cognitive biases could give handles for policy makers (be it individuals, private and public organisations) to influence people. Check Tim Harford's Undercover Economist for a similar exploration.
If you have already read Gladwell's Blink you'll see that the book basically gives a lot of real world examples of the fast thinker of Kahneman.

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87% of 23 users found this review helpful.
27 February 13
A brilliant book by a brilliant mind.

Mr.Kahneman may have got noble prize in Economics but his work more pshycological in nature.
This book is a entry door for many of us who were not aware of Kahneman and Tversky's research.
Human Brain is the most complicated system ever known but Kahneman's two characters name System1 & system2 helps us to understand it in a better and easy way.In this book he synthesizes not only his discoveries but those of many others into a whole that is greater than the sum of the parts, illuminating a very wide range of human behavior e.g. The linda problem shows very common flow in human behavior very effectively.
Many other Authors also try to show the complicated Human behavior but the command & expertise shown by Kahneman is admirable.

Other books which also help us to understand more are as follows :
www.flipkart.com/blink-power-thinking-without-1st/p/itmczyrfmagpdxyg?&affid=megagenius
(blink by Malcom Gladwell)

Another very awesome book:
www.flipkart.com/moonwalking-with-einstein/p/itmdyhzgzasrszwy?&affid=megagenius
Moonwalking with einstein by Joshua foer

Imported Edition of the same book
www.flipkart.com/thinking-fast-slow-daniel-kahneman/p/itmd9z2fx7azzxw6?affid=megagenius
(for personal collection)

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4 of 4 users found this review helpful.
22 December 11
5.0 out of 5 stars...... A brilliant book by a brilliant mind

This Book will show you how we think and decide !!!
one of the best Books in market !!!
This very well written book will enlighten and entertain the reader !!!
author "Daniel Kahneman " considered one of the most important psychologists alive today .......also he has got Nobel in Economic Sciences !!
Personally I think this is a great book because it opens a new perspective. Many human behaviors can be explained well in the "System 1 vs. System 2" framework.'
The excellent style of writing in this book makes it a very interesting and easy read. It's brilliant insight into human thinking......

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5 of 5 users found this review helpful.
26 December 11
Catchy title..compels to start reading..then there is no ending..

Wonderful to know about aour fast impromptu respose and slow innate thinking process..Halo effect and our ignorance to statistics, Overconfidence..choices..lot of things to ponder upon..
Marvellously written..Reading daily a chapter makes my day and life..

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4 of 4 users found this review helpful.

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Superb place to buy an outstanding piece

First, you Flikpkart are awesome! I got the package in less than 24 hours. THAT made my day!! I really need nothing to say abou...

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03 May 13
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Systematic bias explained by a mastermind

This book describes the experiments dealing with systematic bias, carried out by author in collaboration with Amos Tversky. Read More

26 April 13
A brilliant book by a brilliant mind.

Mr.Kahneman may have got noble prize in Economics but his work more pshycological in nature.
This book is a entry door fo...

Read More
27 February 13
Voice of Mind n conscience

the brain as it is an analytical part of the human system would always try n come up with snap judgements while the voice of Co...

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14 January 13
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Compelling Reader

What is making this book more compelling is the interesting experiments and its nearly unbelievable results that provides stron...

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17 December 12
    Book: Thinking Fast and Slow by Daniel Kahneman
    ISBN Number: 1846146062, 9781846146060, 978-1846146060
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