User-centered Design - An Integrated Approach

• A complete lifecycle approach to UCD that delivers breakthrough efficiency
• Evaluating your current products and aligning your entire organization to support UCD
• Improving everything your customers see, hear, and touch
• Applying UCD to software, hardware, Web sites, and services for both external and in-house use
• Optimizing UCD today--and anticipating trends that will impact tomorrow's products

It's this simple: "User-Centered Design: An Integrated Approach" will help you build products that customers will love--and buy!

-- The art and science of making technology products easy to obtain, learn, and use.
-- New methods, tools, technologies, and real-world case studies.
-- CD-ROM containing an extensive library of resources for introducing, deploying, and optimizing User-Centered Design in any organization.

This book introduces an integrated, practical, step-by-step approach to "User-Centered Design, " the techniques for optimizing the total user experience -- everything about a product or service that a customer sees, hears, or touches. Unlike theoretical treatments, this book introduces specific methods and tools for UCD implementation. It includes numerous case studies, and contains a CD-ROM full of powerful UCD tools and resources compiled by the authors, who are worldwide leaders in UCD methods and standards development. User-Centered Design introduces UCD from the user's perspective, then introduces a complete lifecycle approach to introducing, deploying, and optimizing UCD throughout the organization. The authors present a series of practical methods for making UCD work, many of them Internet-based, and all of them supported with real-world examples. The accompanying CD-ROM contains several UCD practitioner tools, sample presentations, .AVI movies introducing key UCD concepts, a detailed template for tracking UCD metrics, and tools for carrying out UCD activities.