The Value Connection: A Four-step Market Screening Method To Match Good Companies With Good Stocks

"The Value Connection is aimed at serious investors who seek a systematic, structured approach to building and maintaining equity portfolios. It provides a flexible framework to select good stocks and-perhaps more important-it includes a disciplined approach to the critical hold vs. sell decision. Investors who follow the methodology detailed in The Value Connection will find themselves better organized, more focused, and ultimately more successful."
-Lou Kirschbaum
Managing Director and Portfolio Manager
Eagle Asset Management, Inc.

"As a disciple of value-oriented investing for the last thirty-six years, I found The Value Connection an excellent way to reinvigorate my faith. With the practice of value investing becoming ever more sophisticated, this critical review of today's cutting-edge methods is a must for the professional investor."
-Thomas White
Thomas White International, Ltd.

"The Value Connection connects the reader with a way to get one's money's worth from stock investing regardless of present market conditions, fads, or recent trends. This book is a must-have in learning the basic tenets of long term value equity investing. Gerstein's easy-to-read commonsense guide helps the investor understand why long term value investing pays off!"
-Mark B. Burka, CFA, Principal and Senior Portfolio Manager Burnham, Sullivan, Andelbradt, & Co.

A market beating method for finding success in trading stocks

Value is a concept that frequently eludes investors -- especially when it comes to stocks. In many cases, successfully identifying value can make the difference between picking a winner and getting burned. The Value Connection offers a systematic and doable method investors can use to take advantage of value in the stock market. Based on author Marc Gerstein's "Value Connection" method, this book will show investors how to find potentially attractive value connections, analyze specific situations to see if the value connection is sound, buy the best value connected opportunities, and sell stocks for which the value connection has weakened. The proven four-step method outlined -- which allows investors to understand the relationship between a company and its stock -- will help any investor screen the stock market for the best values out there. Real world examples make understanding this revolutionary investing method easy.

Marc H. Gerstein (New York, NY) is the Director of Investment Research at Multex. Prior to that, he was in the research and editorial department at Value Line. Over the course of two decades he analyzed stocks across a wide variety of industries and sectors, including household products, specialty retail, restaurants, mining, energy, hotel/gaming, homebuilding, airlines, railroads, and media. Gerstein appears periodically on CNNfn, Bloomberg TV, and is often quoted in USA Today, CBS MarketWatch, The Wall Street Journal, The New York Daily News, and Money Online. He is also the author of Screening the Market (0-471-21559-7).