“ved marwah”

In today's world the line dividing external and internal security is getting thinner and thinner. It is no longer possible to dismiss internal security issues as local 'law and order' problems. India in Turmoil gives an overview of the internal security situation in the country and how it is being d... More

The material presented here would be of interest as well as great use tothe students of B.Com., M.Com. and other management courses. The book comprehensivelycovers different aspects of management and organisational behavour strictlyfollowing the syllabus of the subject as it is taught in Indian univ... More

This book provides complete information on the structure, evolution, formulation and implementation ofstrategic management. The book is written for students of M.Com and othermanagement courses and is strictly in accordance to the syllabus followed inIndian universities and institutes.... More

Business Environment as a paper in being taughtat the graduate and postgraduate level and other Management courses syllabus inalmost all the Indian universities and Institutions. This book covers variousaspects of the subject with a view to make it a useful source for students ofB.Com, M.Com, and ot... More

This book deals with various dimensions of marketing managementin the present context. Particular focus is on development in marketing; marketingand consumer research; marketing analysis and selection; promotion decisions;product decisions; pricing decisions; marketing communication decisions; rural... More