The Way It Is: Ideas And Solutions For Entrepreneurs

Risk takers, lucky adventurers, opportunists, managers; entrepreneurs have been described by all these things, and they are expected to be all these things and much more. In The Way It Is: Ideas & Solutions for Entrepreneurs, Cletus E. Olebunne, the President of a consulting firm specializing in business start-up and growth development reminds us of the fundamental truth about business ownership. He appends a handful of simple but powerful insight into starting and growing a business. In chapter one, he talked about the passion and the gut entrepreneurs must possess to be successful. He contends that passion is the key motivating factor in business ownership. Whether you are thinking of starting a business from scratch, buying an existing business, growing your business, all will find this book of interest. Topics discussed include: do you have the guts? Starting a business from scratch, buying existing business, money matters, growing your business, governance-managing the nonfinancials, bumpy road of entrepreneurship, foreign market expansion, venture opportunities, elements of business plan, etc. The book also chronicles entrepreneurs who are in the trenches, and their experiences as business owners.