The Win-win Solution: Guaranteeing Fair Shares To Everybody

While there is a middle ground to winning and losing, people want to know if they will win, lose or compromise. To this question, Brams and Taylor bring a patented procedure that not only is fair but also actually guarantees both parties walk away with as much of the "win-win" potential as possible.

Since the Publication of Roger Fisher and William Ury's highly influential book, Getting to Yes, it has been widely recognized that there is a middle ground between winning and losing in negotiation. Yet, while Getting to Yes was long on motivation, it was short on technique.

What you really want to know is on which issues you will win, on which you will lose, and on which you will have to compromise. To this question, Steven J. Brams and Alan D. Taylor bring a patented procedure that not only is fair but also actually guarantees that both parties walk away with as much of the "win-win" potential as possible.