Advertising And Promotion : An IMC Approach

Advertising And Promotion : An IMC Approach  (Paperback, Terence Shimp)

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Highlights
  • Author: Terence Shimp
  • 656 Pages
  • Language: English
  • Publisher: CENGAGE LEARNING
Specifications
Book
  • Advertising And Promotion : An IMC Approach
Author
  • Terence Shimp
Binding
  • Paperback
Publishing Date
  • 2021
Publisher
  • CENGAGE LEARNING
Edition
  • 1st
Number of Pages
  • 656
Language
  • English
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