Been There Bungled That : At College, Consulting, Marketing, Advertising and Life

Been There Bungled That : At College, Consulting, Marketing, Advertising and Life (English, Paperback, Paddy Rangappa)

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Been There Bungled That : At College, Consulting, Marketing, Advertising and Life  (English, Paperback, Paddy Rangappa)

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16 Ratings & 2 Reviews
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    Highlights
    • Language: English
    • Binding: Paperback
    • Publisher: Random House
    • ISBN: 9788184004335, 8184004338
    • Edition: 1st, 2013
    • Pages: 296
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    Description

    Been There Bungled That: At College, Consulting, Marketing, Advertising and Life is a humorous story of a typical IIT+IIM graduate and his struggle through the corporate world.

    Summary of the Book

    Been There Bungled That is the story of Jagannath Srinivasan a brilliant IIT, IIM graduate and his journey in the corporate world, It is a funny insight into the working of the corporate world from an insider’s perspective. The author writes about the different jobs Jagannath lands himself into, he shifts job from being a consultant, to trying his hands in marketing and advertising. The book is divided in several short and humorous chapters for easy reading.


    About Paddy Rangappa

    Paddy Rangappa is an alumnus of the IIT and IIM- Ahmedabad. After working in Procter & Gamble for 13 years, he is currently working as the Senior Director Marketing, Asia-Pacific , in McDonald’s. His work demands extensive traveling giving him a chance to explore the different cultures. He is currently based out of Singapore.

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    Book Details
    Publication Year
    • 2013 November
    Contributors
    Authored By
    • Paddy Rangappa
    Ratings & Reviews
    4.6
    16 Ratings &
    2 Reviews
    • 5
       11
    • 4
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    • 3
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    3

    Okayish, but bungled up somewhere.

    Looking at the blurbs that are there in the description, one expects a masterpiece about the world of marketing/advertising. While the book, undoubtedly does have its moments, somewhere down the line; the author has bungled it up.

    Very short chapters mean the book can be completed in one read. The book takes you through the journey of the author (?) from engineering, to MBA at IIMA and then his work life choices. Why the author made his choices, is interesting at at times funny; and kind of...
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    Shrinivas S G

    Certified Buyer, Chennai

    17 Dec, 2013

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    5

    Detailed & Humorous

    The story any "not-so-perfect-but-really-good" professional could easily connect with, especially marketers. Highly recommend this book.
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    Manish Kanani

    Certified Buyer, Pune

    14 Jun, 2015

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