Big Billion Startup - The Untold Flipkart Story

Big Billion Startup - The Untold Flipkart Story (English, Hardcover, Mihir Dalal)

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Big Billion Startup - The Untold Flipkart Story  (English, Hardcover, Mihir Dalal)

4.7
72 Ratings & 5 Reviews
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    Highlights
    • Language: English
    • Binding: Hardcover
    • Publisher: Pan Macmillan India
    • Genre: Business, Investing and Management
    • ISBN: 9789389109146, 9789389109146
    • Edition: 2019
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    Description
    The definitive account of India's biggest startup that redefined e-commerce, entrepreneurship and the way we shop and live.IIT graduates Sachin Bansal and Binny Bansal founded out of a Bangalore apartment what would become India's biggest e-commerce startup. Established in October 2007, Flipkart began as an online bookstore and soon came to be known for its 'customer obsession'. As the startup's reputation grew, so did its value, with venture capitalists in India and abroad lining up to invest heavily in the company that stood for bold ambition, unabashed consumerism and the virtues of technology.Investigative journalist Mihir Dalal recounts the astounding story of how the Bansals built Flipkart into a multi-billion-dollar powerhouse in the span of a few years and made internet entrepreneurship a desirable occupation. But it is also a story of big money, power and hubris, as both business and interpersonal complexities weakened the founders' control over their creation and forced them to sell out to a retailer whose dominance they had once dreamt of emulating. Flipkart's auction involved some of the corporate world's biggest names, from Jeff Bezos, Satya Nadella, Sundar Pichai to Masayoshi Son and Doug McMillon, an ironic testimony to the strength of what the Bansals had forged.Based on extraordinary research, extensive interviews and deep access to key characters in the Flipkart story, Big Billion Startup is the riveting and revealing account of how Sachin and Binny Bansal built and sold India's largest internet company.Review: 'Mihir Dalal's deeply reported telling of the Flipkart story has it all: mercurial founders, avaricious investors and ruthless internet kingpins. Anyone interested in the remarkable history of the company that changed India should read this book' BRAD STONE, bestselling author of The Everything Store and The Upstarts
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    Specifications
    Book Details
    Imprint
    • Macmillan
    Publication Year
    • 2019 September
    Contributors
    Author Info
    • Mihir Dalal is a journalist with Mint. He has covered Flipkart and other internet businesses for the financial daily for more than five years. He previously worked at Reuters and CNBC TV18. He was born and brought up in Bombay and currently lives in Bangalore, where he has spent most of his professional life. Big Billion Startup is his first book.
    Additional Features
    Age Group
    • 18+ years
    Dimensions
    Width
    • 153
    Height
    • 234
    Frequently Bought Together
    1 Item
    419
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    Ratings & Reviews
    4.7
    72 Ratings &
    5 Reviews
    • 5
       53
    • 4
       14
    • 3
       4
    • 2
       1
    • 1
       0
    5

    Brilliant

    Mihir has nicely put together all the exciting parts of the rise of not just flipkart but the tumultuous journey that sachin and binny had in revolutionising India’s e-commerce industry.

    Highly detailed, sometimes you feel as if it’s happening in front of your eyes.

    It might get a bit repetitive at a couple of places in the book (the talk about sachin’s dynamism etc etc) but it never gets boring.

    Overall rating for the book 4.5/5
    Rating for the physical book 5/5
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    siddharth tripathi

    Certified Buyer, Bengaluru

    1 month ago

    4
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    5

    Awesome

    brilliant
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    Ambuj Gupta

    Certified Buyer, Bengaluru

    5 days ago

    0
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    5

    Classy product

    Excellent read - must for everyone who follows the Indian startup ecosystem.
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    Vignesh Ramachandran

    Certified Buyer, Bengaluru

    9 days ago

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    5

    Super!

    Great read to understand the entrepreneurial Spirit by Sachin and Binny. Very well articulated and captured the spirit and emotion
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    Flipkart Customer

    Certified Buyer, Bengaluru

    16 days ago

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    3

    Just okay

    Repetitive heaps of praises on Sachin Bansal at times becomes irritating. Like any average Bollywood movie of 90s, the writer looses plot and comes back to track and then looses . Could have been much slicker, to the point and not verbose. Biased at times.
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    Saurabh Srivastav

    Certified Buyer, Bangalore

    21 days ago

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    All 5 reviews
    Questions and Answers
    Q:How many pages are there in this book
    A:310
    Gurbirender Gill
    Certified Buyer
    2
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    Q:How many pages
    A:Total Pages ( Including Index etc ) : 310 Pages to read: 274
    Pradyot H Adavi
    Certified Buyer
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