Big Billion Startup: The Untold Flipkart Story

Big Billion Startup: The Untold Flipkart Story (English, Hardcover, Dalal Mihir)

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Big Billion Startup: The Untold Flipkart Story  (English, Hardcover, Dalal Mihir)

4.7
280 Ratings & 22 Reviews
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    Highlights
    • Language: English
    • Binding: Hardcover
    • Publisher: Pan Macmillan India
    • Genre: Business & Economics
    • ISBN: 9789389109146, 9789389109146
    • Pages: 320
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  • Description
    WINNER OF THE GAJA CAPITAL BUSINESS BOOK PRIZE & THE CK PRAHALAD BEST BUSINESS BOOK AWARD The definitive account of India’s biggest startup that redefined e-commerce, entrepreneurship and the way we shop and live. IIT graduates Sachin Bansal and Binny Bansal founded out of a Bangalore apartment what would become India’s biggest e-commerce startup. Established in October 2007, Flipkart began as an online bookstore and soon came to be known for its ‘customer obsession’. As the startup’s reputation grew, so did its value, with venture capitalists in India and abroad lining up to invest heavily in the company that stood for bold ambition, unabashed consumerism and the virtues of technology. Investigative journalist Mihir Dalal recounts the astounding story of how the Bansals built Flipkart into a multi-billion-dollar powerhouse in the span of a few years and made internet entrepreneurship a desirable occupation. But it is also a story of big money, power and hubris, as both business and interpersonal complexities weakened the founders’ control over their creation and forced them to sell out to a retailer whose dominance they had once dreamt of emulating. Flipkart’s auction involved some of the corporate world’s biggest names, from Jeff Bezos, Satya Nadella, Sundar Pichai to Masayoshi Son and Doug McMillon, an ironic testimony to the strength of what the Bansals had forged. Based on extraordinary research, extensive interviews and deep access to key characters in the Flipkart story, Big Billion Startup is the riveting and revealing account of how Sachin and Binny Bansal built and sold India’s largest internet company.
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    Specifications
    Book Details
    Imprint
    • Macmillan
    Publication Year
    • September
    Number of Pages
    • 320
    Contributors
    Author Info
    • Mihir Dalal is a journalist with Mint. He has covered Flipkart and other internet businesses for the financial daily for more than five years. He previously worked at Reuters and CNBC TV18. He was born and brought up in Bombay and currently lives in Bangalore, where he has spent most of his professional life. Big Billion Startup is his first book.
    Additional Features
    Age Group
    • 18+ years
    Dimensions
    Width
    • 1 in
    Height
    • 23.4 cm
    Length
    • 15.3 cm
    Weight
    • 300 gr
    Frequently Bought Together
    1 Item
    399
    2 Add-ons
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    Total
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    Ratings & Reviews
    4.7
    280 Ratings &
    22 Reviews
    • 5
    • 4
    • 3
    • 2
    • 1
    • 217
    • 43
    • 12
    • 4
    • 4
    5

    Terrific purchase

    How fast it can get ordered in the evening, got it 9 A.M next morning, Amazing book amazingly fast delivery..
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    Ankush Bansal

    Certified Buyer, Bengaluru

    Feb, 2020

    1
    2
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    5

    Brilliant

    Mihir has nicely put together all the exciting parts of the rise of not just flipkart but the tumultuous journey that sachin and binny had in revolutionising India’s e-commerce industry.

    Highly detailed, sometimes you feel as if it’s happening in front of your eyes.

    It might get a bit repetitive at a couple of places in the book (the talk about sachin’s dynamism etc etc) but it never gets boring.

    Overall rating for the book 4.5/5
    Rating for the physical book 5/5
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    siddharth tripathi

    Certified Buyer, Bengaluru

    Nov, 2019

    9
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    5

    Classy product

    Excellent read - must for everyone who follows the Indian startup ecosystem.
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    Vignesh Ramachandran

    Certified Buyer, Bengaluru

    Nov, 2019

    4
    0
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    5

    Terrific purchase

    Got delivered in just 1 day amazing😍
    Thanks for the super fast delivery
    The quality of the book provided is also very good. It is a hard cover book.
    Will update more about the book when I finish reading it.
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    Nandha kumar

    Certified Buyer, Mayiladuthurai

    Mar, 2020

    1
    0
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    5

    Classy product

    Awesome book,waiting for movie
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    sahaj preet

    Certified Buyer, Malaut

    Mar, 2020

    1
    0
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    5

    Must buy!

    Excellent book for reading.
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    Kush Bopanna

    Certified Buyer, Kodagu

    3months ago

    0
    0
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    5

    Just wow!

    Right from the beginning this book gives the complete background story of how one of the biggest e commerce company started and yep as the names suggest this book contains lots and lots of untold stories in form of mini chapter which is not there is any other media

    Highly recommended to all who wants to know all about Flipkart !
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    Arihant Jain

    Certified Buyer, Surat

    3months ago

    0
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    5

    Best in the market!

    Great read ! A good insight into the how Flipkart developed from an idea to what it is today. Very well written.
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    Shubham Jain

    Certified Buyer, Bijnor

    6months ago

    0
    0
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    5

    Mind-blowing purchase

    Great book - must read for those interested in the story of Flipkart and the Indian internet eco-system.
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    Flipkart Customer

    Certified Buyer, Mumbai

    Dec, 2020

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    5

    Fabulous!

    A 5 star review for this good book. Mihir Dalal has done a great job in tracking Flipkart since its early days, getting insider accounts to let the world know about what happens in a startup. The use of language too, makes you paint a picture in your mind about the gravity of the situations! A must read for startup enthusiasts.
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    Ganesh Kumar Krishnan

    Certified Buyer, Chettithangal

    Dec, 2020

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    All 22 reviews
    Questions and Answers
    Q:How many pages are there in this book
    A:310
    Gurbirender Gill
    Certified Buyer
    7
    0
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    Q:How many pages
    A:Total Pages ( Including Index etc ) : 310 Pages to read: 274
    Pradyot H Adavi
    Certified Buyer
    5
    1
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