Welcome to the book on Management. This book presents basic business concepts and form of business firms.
The goal of this book Business and Form of Organization is to make the concepts and types of organizations understandable to the undergraduate and senior secondary education level students. The content for this book is written keeping the NCERT standards in mind specifically while mentioning subtopics. This book is also useful for other management courses in Indian and foreign universities. Through its content, students will attain the required knowledge to perform in the competitive workplace. It presents a basic introduction of business and various firms like Sole Proprietorship, Partnership, Joint Hindu Family Business, Co-operative Society and Joint Stock Company.
By reading this book, readers will take advantage of the handy information for both the purposes, i.e., written examination and/or corporate world. It will be easy for them to decide which type of business is more suitable based on their respective personalities and this way, they will be able to invest in a more confident manner.
The book has been written with special focus on the language used keeping in mind the comfort level of all stages of readers.
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Specifications
Book Details
Imprint
Notion Press, Inc.
Publication Year
2019
Contributors
Author Info
Dr. Shradha Sharma is a Ph.D holder from Jodhpur, Rajasthan in Management field with Marketing specialization and MBA from Amity University.
Shradha has five years of teaching experience in DTTE (Directorate of Training and Technical Education) colleges affiliated by BTE (Board of Technical Education, Delhi Government) and GGSIP University (Guru Gobind Singh Indraprastha University) as a guest lecturer teaching Marketing Research, Business Environment, Personality Development and Human Relations Management, Office Management, Human Resource Management and Entrepreneurship Development.
She has written articles in journals namely ‘current status of online and offline permission based marketing’ in IRJMST, ‘Role of Technology in Permission Marketing’ in IRJMSH, ‘Permission Marketing on Global Platform’ in IRJMSH and ‘Effect of Relationship Marketing in Consumer Market’ in 3rd ETEBMS – 2017.