Encouraging trends towards the betterment of teaching learning process, growth in number of B-schools and acceptance of case method of instruction widely across business schools now, gives me pleasure in presenting this second edition. I also have a strong belief that quality of education depends upon the teaching pedagogy. If students of management are to become better decision makers and shoulder responsibility for their decisions, then there is no better pedagogy than ?case method of instruction?.
My goal in writing this edition is to present updated aspects of case method of instruction. To reach this goal, new chapters: Introduction to Case Method, Principles Underlying Case Method, Perspectives to Doing Case Research, Critical thinking and Cooperative Learning and Difficult Teaching Situations and Case Method have been added in Part I: Case Method.
The development across the world has reduced distances and the world is becoming one due to technology, globalization and economic policies, hence, the faculty and the students need more than corporate or company cases for better grasp and understanding. Keeping in mind this fact, more types of cases have been included in Part II: Cases in Management.
Similarly maintaining, ?One of its kinds? approach, I again present you with an intellectually rich yet thoroughly practical book ?Case Method-Cases in Management?. Happy learning to all!
About the AuthorNeeta Baporikar worked as an executive for a decade with Menon Group of Industries and Maschinenfabrik Polygraph Ltd. With more than two-and-a-half decades of experience she is a Professor in the area of Strategic Management and Entrepreneurship and has been teaching in MBA programmes of premier Universities and Institutions. She has done D.Sc. in Management Studies, from International University of Contemporary Studies, USA and holds Ph.D. (Management), MBA (Distinction) and Law (Hons.) degrees. Apart from this, she is an Accredited Management Teacher, Qualified Trainer, Doctoral Guide and Board Member of Academics and Selection Committee in accredited b-schools. At University of Pune, she supervises a number of doctoral research students and currently collaborates with colleagues and outside on multidisciplinary research projects. Widely travelled across India and abroad on professional and academic assignments, since 1998, her research and writing activities have mainly focused on Strategy, Entrepreneurship and Management Education. Reviewer for international journals, she has to her credit referred research papers, published invited chapters, articles and chaired technical sessions at national and international conferences. She has authored books in the area of Entrepreneurship, Strategy and Management Education, which are widely read and recommended by leading Universities/Institutes.
Listed in Marquis Who`s Who in the World 2010, currently she is on an academic assignment with Ministry of Higher Education, Sultanate of Oman and External Reviewer, Oman Accreditation Council.
Table of Contents- Introduction
- Part I: Case Method
- Introduction to Case Method
- Principles Underlying Case Method
- Approaches to Learning
- Case Method of Instruction
- Case Technology
- Case Writing
- Case Method and Roles
- Perspectives to Doing Case Research
- Critical Thinking and Cooperative Learning
- Difficult Teaching Situations and Case Method
- Case Method of Instruction and Development
- Part II: Cases in Management
- Case 1 : Appraisal Systems
- Case 2 : Budgeting vs. Organisational Change
- Case 3 : Cultural Issues/Concepts
- Case 4 : Delayed Deadlines
- Case 5 : Employee Satisfaction Survey
- Case 6 : Future Strategy
- Case 7 : Global Gambit
- Case 8 : Harvesting Training
- Case 9 : Inflation Accounting
- Case 10 : Judicious Strategy and Structure
- Case 11 : Kaizen Issues
- Case 12 : Loyal Customers
- Case 13 : Marketing Strategy/Brand Management
- Case 14 : New Strategic Direction
- Case 15 : Owning the Market
- Case 16 : Profiting from People Management
- Case 17 : Globalization and World Developments ? India
- Case 18 : Ethics and Social Responsibility ? Saudi Arabia
- Case 19 : Organizational Cultures and Diversity ? Japan
- Case 20 : Cross-Cultural Communication and Negotiation ? China
- Case 21 : Motivation Across Cultures ? Singapore
- Case 22 : Leadership Across Cultures ? Germany
- Case 23 : General Motors Limited ? Hummer
- Case 24 : Microsoft Corporation
- Case 25 : Toyota Corporation
- Case 26 : Tata Consultancy Services
- Case 27 : BSNL
- Case 28 : The General Electric Company
- Case 29 : Google Inc.
- Case 30 : Nokia Corporation Limited
- Case 31 : Ranbaxys Pharmaceuticals Limited
- Case 32 : ICICI Limited
- Case 33 : TATA Motors
- Case 34 : Wal-Mart
- Case 35 : Lonavala Chikki ? Cluster Development
- Case 36 : Life Insurance Corporation
- Case 37 : GTB-UTI Bank Merger
- Case 38 : AMUL ? Diversification Strategy
- Case 39 : Ekta Kapoor ? Entertainment Business
- Case 40 : Biocn India Limited
- Case 41 : Ramoji Film City
- Case 42 : India?s ?Wind Man? Is Blowing Strong ? Suzlon Ltd.
- Further Reading