Crisis Communications 4 Rev ed Edition

Crisis Communications 4 Rev ed Edition (English, Hardcover, Fearn-Banks Kathleen)

Share

Crisis Communications 4 Rev ed Edition  (English, Hardcover, Fearn-Banks Kathleen)

Be the first to Review this product
₹101/month
36 months EMI Plan with BOBCARD
Special price
₹3,800
i
Coupons for you
  • Special PriceGet extra 25% off on 20 items (price inclusive of cashback/coupon)
    T&C
  • Available offers
  • Bank Offer5% cashback on Flipkart Axis Bank Credit Card upto ₹4,000 per statement quarter
    T&C
  • Bank Offer5% cashback on Axis Bank Flipkart Debit Card up to ₹750
    T&C
  • Bank OfferFlat ₹10 Instant Cashback on Paytm UPI Trxns. Min Order Value ₹500. Valid once per Paytm account
    T&C
  • EMI starting from ₹101/month
  • Delivery
    Check
    Enter pincode
      Delivery by1 Aug, Friday
      ?
    View Details
    Author
    Read More
    Highlights
    • Language: English
    • Binding: Hardcover
    • Publisher: Taylor & Francis Ltd
    • Genre: Language Arts & Disciplines
    • ISBN: 9780415880589, 0415880580
    • Edition: 4 Rev ed, 2010
    • Pages: 388
    Services
    • Cash on Delivery available
      ?
    Seller
    thankamaribooks
    (Not Enough Ratings)
    • 7 Days Replacement Policy
      ?
  • See other sellers
  • Description
    Crisis Communications: A Casebook Approach presents case studies of organizational, corporate, and individual crises, and analyzes the communication responses to these situations. Demonstrating how professionals prepare for and respond to crises, as well as how they develop communications plans, this essential text explores crucial issues concerning communication with the news media, employees, and consumers in times of crisis. Author Kathleen Fearn-Banks examines the steps of choosing the appropriate words to convey a message, selecting the method and channels for delivering the message, and identifying and targeting the most appropriate publics or audiences. She also addresses such important topics as avoiding potential mismanagement of communication in crisis situations. Key features of this fourth edition are: six new cases, including several international crises current discussion of communications technology as it relates to crises a Companion Website -- www.routledge.com/textbooks/fearn-banks -- with additional cases as well as supplemental materials for students and classroom resources for instructors. A Student Workbook is also available for use with this volume, providing additional pedagogy for each chapter, including discussion questions, activities, key terms, case exercises, and worksheets. Utilizing both classic and contemporary cases of real-world situations, Crisis Communications provides students in public relations and business with real-world perspectives and valuable insights for professional responses to crises. It is intended for use in crisis communications, crisis management, and PR case studies courses.
    Read More
    Specifications
    Book Details
    Imprint
    • Routledge
    Publication Year
    • 2010
    Series & Set Details
    Series Name
    • Routledge Communication Series
    Dimensions
    Width
    • 152 inch
    Height
    • 229 mm
    Length
    • 152 mm
    Weight
    • 658 gr
    Be the first to ask about this product
    Safe and Secure Payments.Easy returns.100% Authentic products.
    You might be interested in
    Body, Mind And Spirit Books
    Min. 50% Off
    Shop Now
    Psychology Books
    Min. 50% Off
    Shop Now
    Popular Psychology Books
    Min. 50% Off
    Shop Now
    Finance And Accounting Books
    Min. 50% Off
    Shop Now
    Back to top