Digital@Work
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Digital@Work  (English, Paperback, Anshupriya Sharma, Kapil Ohri)

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Highlights
  • Language: English
  • Binding: Paperback
  • Publisher: Banyan Netfaqs Pvt. Ltd.
  • ISBN: 9788192664910, 8192664910
  • Edition: 1st, 2014
  • Pages: 150
Description

Digital marketing has taken over all other forms of marketing and is making quite a wave. Digital@Work will give you an insight into the field of digital marketing.

Summary of the Book

Digital Marketing is what most popular brands are using to promote themselves. Digital@Work is a compilation of 40 case studies of brands. Picked by a panel of judges consisting of senior marketers and agency professionals, these case studies give you comprehensive details about digital marketing and its advantages.

About the Authors

Anshupriya Sharma is an Indian author and has co-authored the book Digital@Work.

Kapil Ohri is an Indian author and has co-authored the book Digital@Work.

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Specifications
Book Details
Publication Year
  • 2014
Contributors
Authored By
  • Anshupriya Sharma, Kapil Ohri
Ratings and Reviews
3.7
15 Ratings &
4 Reviews
  • 5
     3
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  • 3
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4

About Digital@Work

Really simple and nice compilation. Perfect to get your thinking caps on and get on to some detailed research. Found this very useful in my line of work.
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Anitha Ram

Certified Buyer

6 Jun, 2014

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3

Informative book about recent Digital marketing work

This book provides good information of some Digital marketing work.It would have been more effective if they have created ebook version of this book.
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Akshay Sahane

Certified Buyer

1 May, 2014

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3

good review

good cases studies and interesting use of digital media. Great learning tool and practical usage of various mediums with regards to indian market.
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aditya dsouza

Certified Buyer

24 Apr, 2014

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4

A Good Read for all thoe interested in Digital Marketing

The books covered many digital marketing case studies in India and best of the campaigns. However, there were many campaigns that were no covered like - Volkswagen Twitter Campaign (Anything4Jetta) & Tata Docomo Hyper Personalization and too me these are the best digital campaigns that Indian agencies have produced so far.
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Pankaj Borana

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6 Apr, 2014

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All 4 reviews
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