The Dip : Book  (Paperaback, Seth Godin)

Summary Of The Book To excel at any task, many factors are needed. These include skill, aptitude, hard work, perseverance, focus, and the drive to succeed. When it all falls in place and results in success, it feels good. However, many people do not always aim at this level of excellence. The Dip: The Extraordinary Benefits Of Knowing When To Quit (And When To Stick) says that each person should assess what they are doing when they come up against a hurdle. If what they are facing is a dip, they need to try and climb it, because in the end, it might be rewarding and lead to better things. On the other hand, what they have come up against might be a dead end. In that case, they need to quit and concentrate their energies on something more constructive. The author says that it is a fallacy that winners never quit. They quit, and they quit frequently. What makes them winners is that they know when something is just a drain on their energy and decide to focus on other productive channels. Sometimes, quitting takes more resolve than perseverance. Wasting time and energy on trying to come out through a dead end is just not advisable.