The Economist: Organisation Culture

The Economist: Organisation Culture (English, Paperback, Stanford Naomi)

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The Economist: Organisation Culture  (English, Paperback, Stanford Naomi)

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    Highlights
    • Language: English
    • Binding: Paperback
    • Publisher: Profile Books Ltd
    • Genre: Business & Economics
    • ISBN: 9781846683404, 1846683408
    • Edition: 2011
    • Pages: 240
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    Description
    An organisation's culture either gives it a competitive advantage or a competitive disadvantage. It is a crucial factor in determining how successful a business is and how much people want to work for an organisation. That is why managers are putting more and more emphasis on getting their organisation's culture right. This book provides a route map for managers who want to *Get a grip on why culture matters and the effect it has on success.*Understand, define and measure their organisation's culture.*Position their organisation's culture: aligning it with the business strategy. *Avoid the common mistakes of "culture change" programmes. *Keep their culture dynamic, responsive and resourceful.Full of real life example from companies as diverse as Ikea, GE, Microsoft, Google, eBay, McDonalds, Procter & Gamble, Unilever, Wal-Mart and Tesco, the book also includes a series of wide-ranging practical exercises that will help managers analyse and make their organisation's culture a powerful driver of success.
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    Specifications
    Book Details
    Imprint
    • Economist Books
    Publication Year
    • 2011
    Contributors
    Author Info
    • Naomi Stanford has spent over 20 years in the field of organization design and cultural change, working for leading companies and consulting firms in the United States and Britain. She is the author of Organization Design: the Collaborative Approach and The Economist Guide to Organisation Design.
    Dimensions
    Width
    • 20 mm
    Height
    • 216 mm
    Length
    • 135 mm
    Weight
    • 307 gr
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