End of Story is a gripping thriller about an unemployed journalist's experiences with subliminal advertising.
Summary of the Book
End of Story is about Shukrat Ali, a news anchor at a tabloid current affairs channel, Khulasa, is presently unemployed. Due to the Supreme Court's ban on all electronic advertising, all TV channels across the country have been temporarily shut down. An investigation is on regarding a new form of advertisements, which uses subliminal messages to play with people's minds and influence their actions. The story progresses into Shukrat's struggle to move on with his career, and how he is summoned to the court to testify in the trial concerning the murder of his ex-boss, Satya Saachi Sengupta. Satya Sachi was a mentor to Shukrat, but his involvement with the mind manipulation scheme cannot be a secret anymore. What will Shukrat do to escape from this situation?
About Arjun Shekhar
Arjun Shekhar is an Indian entrepreneur and writer. He is an alumnus of XLRI and is a co-founder and chief volunteer of Pravah, an NGO for the youth. He is also a partner in an Organizational Development firm, Vyaktitva, that unfolds the true character of organizations. He has authored book like The Ocean in a Drop and A Flawed God.
'end of story'....but why?
17 Oct, 2013
This kept me curious till the end
13 Jan, 2014