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John Wiley & Sons Inc Business and Management Books

Fundraising Analytics (English, Hardcover, Birkholz Joshua M.)

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Author

Birkholz Joshua M.

Highlights

Language: English
Binding: Hardcover
Publisher: John Wiley & Sons Inc
Genre: Business & Economics
ISBN: 9780470165577, 9780470165577
Pages: 240

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AtlanticPublishers

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Description

Fundraising Analytics: Using Data to Guide Strategy Fundraising Analytics shows you how to turn your nonprofit's organizational data-with an appropriate focus on donors-into actionable knowledge. The result-A vibrant, donor-centered nonprofit organization that makes maximum use of data to reveal the unique diversity of its donors. It provides step-by-step instructions for understanding your constituents, developing metrics to gauge and guide your success, and much more.

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Book Details

Imprint

John Wiley & Sons Inc

Dimensions

Width	23 mm
Height	228 mm
Length	164 mm
Weight	540 gr

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