influence

influence (English, Paperback, PhD Cialdini Robert B.)

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influence  (English, Paperback, PhD Cialdini Robert B.)

4.4
471 Ratings & 45 Reviews
₹499
599
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    Highlights
    • Language: English
    • Binding: Paperback
    • Publisher: HarperCollins Publishers Inc
    • Genre: Self-Help
    • ISBN: 9780061241895, 006124189X
    • Pages: 336
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    Description
    Influence, the classic book on persuasion, explains the psychology of why people say "yes"-and how to apply these understandings. Dr. Robert Cialdini is the seminal expert in the rapidly expanding field of influence and persuasion. His thirty-five years of rigorous, evidence-based research along with a three-year program of study on what moves people to change behavior has resulted in this highly acclaimed book. You'll learn the six universal principles, how to use them to become a skilled persuader-and how to defend yourself against them. Perfect for people in all walks of life, the principles of Influence will move you toward profound personal change and act as a driving force for your success.
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    Specifications
    Book Details
    Imprint
    • HarperBusiness
    Dimensions
    Width
    • 21 mm
    Height
    • 203 mm
    Length
    • 135 mm
    Weight
    • 249 gr
    Frequently Bought Together
    influence
    4.4
    (471)
    ₹499
    599
    16% off
    Made to Stick
    4.4
    (49)
    ₹410
    Getting to Yes
    4.4
    (118)
    ₹309
    1 Item
    499
    2 Add-ons
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    Total
    1,218
    Ratings & Reviews
    4.4
    471 Ratings &
    45 Reviews
    • 5
       303
    • 4
       105
    • 3
       39
    • 2
       8
    • 1
       16
    5

    A 'must read'

    This book is a 'must read' for all. It makes us aware of how
    market forces often seduce us into buying things. From this book, we
    can also learn how to convince others of our ideas.

    I had never thought that companies often advertise their certain
    products and then short-supply them. As a result, we often go to
    shops and buy something else of the same company. And then,
    eventually, after a few days, we end up buying that product which
    is often advertised. Thus, the companies sell more stuff a...
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    Hritwik Singhal

    Certified Buyer, Agra

    Jan, 2017

    30
    4
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    5

    Fantastic Book

    This book provides a fantastic insight into how people are persuaded to take action. Not only is it a pleasant, quick read [with plenty of stories], you also retain what you read. I remember the principles outlined even after 8 months of reading the book. The book has stood the test of the time so there is not much for me to explain. Managers, sales, marketing, content professionals will benefit from reading this book. Go ahead and order now!
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    Vikrama Dhiman

    Certified Buyer

    Feb, 2012

    16
    2
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    5

    Just wow!

    Hell of a book. Not very ethical but who's complaining. Just buy it.
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    Silè Yu

    Certified Buyer, Kolkata

    Jan, 2017

    2
    0
    Report Abuse
    5

    Best in the market!

    extremely satisfied with the delivery. Always buy books from flipkart
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    Manikandan G

    Certified Buyer

    1 month ago

    1
    0
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    5

    Terrific purchase

    Overall a good book
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    Flipkart Customer

    Certified Buyer, Canacona

    4 months ago

    1
    0
    Report Abuse
    3

    Does the job

    Worst worst worst bad super ugly quality paper. Looks like a 100 year old book.
    Pages only a few. Tiny book. High price. Fake product
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    sourav biswas

    Certified Buyer, Gangnapur

    7 months ago

    1
    0
    Report Abuse
    5

    Terrific purchase

    good
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    Monty Kumar

    Certified Buyer, Puri District

    9 months ago

    1
    0
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    5

    Good read

    Good read and quite insightful with independent analysis on all situations.
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    Deepak Gandotra

    Certified Buyer, Bangalore

    May, 2016

    1
    0
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    5

    Timeless Classic on Human Behavior

    This book is about what makes us say 'yes' to others in an almost automatic fashion. The author shares 6 weapons of influence.

    Reciprocation
    Commitment & Consistency
    Social Proof
    Liking
    Authority
    Scarcity

    This book is a brilliant & is based on sound research. Especially recommended for marketers and advertising professionals. Also recommended for everyone since we as consumers are up against shrewd marketers. This 280 page book is also a fast read.
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    Vivek Singh

    Dec, 2013

    1
    0
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    2

    Printing is terrible.

    I have no problems with the content of the book, it's purely awesome but paper quality is lower than average but it's not a big deal either
    but the worst part is that the text way is too small, you will need a pure motivation to read that book with such printing otherwise the book becomes way more boring with these small text printing.

    Book --------> 5/5 (one of the best on influence)
    Delivery ----> 5/5 (It's flipkart, need not to worry)
    Printing ----> 1/5 (one of the worst I ever came acro...
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    Shubham Mittal

    Certified Buyer, Gharuan

    Mar, 2015

    2
    2
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    +
    All 45 reviews
    Questions and Answers
    Q:what is quality of papers?
    A:Its good
    AmazingBuy
    Flipkart Seller
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    Q:Is this book helpful to only those who are in Sales ??
    A:Yes
    AmazingBuy
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    Q:How is the quality of the pages?
    A:medium quality, overall okay
    Thakur Sandeep
    Certified Buyer
    1
    1
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    Q:How many pages in this book?
    A:book length is 210 pages, excluding notes, bibliography, index . overall book length is 280 pages. it is good book, go for it .
    Anonymous
    Certified Buyer
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