Innovator's Toolkit 2 Rev ed Edition

Innovator's Toolkit 2 Rev ed Edition (English, Hardcover, David Silverstein, Philip Samuel, Neil DeCarlo)


Innovator's Toolkit 2 Rev ed Edition  (English, Hardcover, David Silverstein, Philip Samuel, Neil DeCarlo)

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    • Language: English
    • Binding: Hardcover
    • Publisher: John Wiley & Sons Inc
    • ISBN: 9781118298107, 1118298101
    • Edition: 2 Rev ed, 2012
    • Pages: 394
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  • Description
    Success with organic growth takes a lot more than greatideas. It requires managers and employees who can skillfully andconsistently execute a solid system for innovation. TheInnovator's Toolkit offers fifty-plus tools and techniques thatanyone involved with innovation should know--includingstrategies for improving products and services, and methods fordeveloping new ones. You'll learn how to identify innovationopportunities, generate new and unusual ideas, select the bestideas for further refinement, and test new solutions for theirchances of success in the marketplace. The Innovator's Toolkit offers a practical framework formaking innovation predictable and sustainable. Neatly organizedwithin a four-step innovation methodology--define, discover, develop, and demonstrate--you'll learn how to apply suchtechniques as Jobs to be Done, Ethnography, Trend Prediction, Biomimicry, Six Thinking Modes, Work Cell Design, and dozens ofothers. This easy-to-use reference, now in its Second Edition, has been significantly revised to address the evolving needs ofinnovators in any industry, including: A new introduction that shows why so many fail atinnovation--and how you can succeedSeveral new techniques that help reduce the risks ofinnovationUpdated exhibits and examples to make the techniques morereadily understandable, useable, and current Boost your team's confidence, greatly reduce the chance ofexpensive failures, and give yourself the means to move innovationmountains in your organization.
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    Book Details
    Publication Year
    • 2012 October
    • David Silverstein, Philip Samuel, Neil DeCarlo
    • 7.75
    • 9.48
    • 1.25
    • 1.25 g
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