Inspired Companies - Become A Company The World Will Get Behind (Japanese, Paperback, MacCallum Lisa)

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LISA MACCALLUM is co-author of the book Inspired INC. and Founder of Inspired Companies. A former Nike Vice President, Lisa specializes in purpose-led, values driven business and advises companies on how to build trust, resilience and brand distinction in a world where customers, employees and a range of other stakeholders have unprecedented power. She is a high impact public speaker, corporate board and c-suite advisor for internationally recognised brands, a World Economic Forum Young Global Leader, Fellow of the Royal Society of Arts in the United Kingdom and non-executive director of Australia's Bond University. During her long career at Nike, Lisa held commercial and brand leadership positions in the USA and globally, specializing in long-term strategy, consumer positioning and business turnarounds. As Managing Director of the Nike Foundation she also led the teams responsible for launching award-winning Girl Effect and Designed to Move global alliances.

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