Stanley J. Baran and Dennis K. Davis’s Introduction to Mass Communication Theory, published by Cengage Learning, is a comprehensive book for journalism students. It conforms to the latest syllabus prescribed various Indian universities. The book comprises of various concepts in the subject explained with their real-world examples. The book is compiled by experts in the field and conforms to the latest syllabus prescribed by various Indian universities. All concepts are explained in simple and lucid language for better comprehension.
About Cengage Learning India
Cengage Learning India is a book house that has been developing and publishing numerous books for higher education - both academic and professional, library reference books and also for various competitive exams. Their main motto is to publish books that are not only informative but also evoke more interest for learning extensively in students. Some of the books from their publication house are 35 Years Solved Papers IIT-JEE Mathematics, A Textbook of Engineering Mathematics, An Introduction to Mechanical Engineering, An Introduction to Web Design and Programming, and Advanced Problems in School Physics.