We Are Like That Only - Understanding the Logic of Consumer India
Penguin Books India Pvt Ltd We Are Like That Only - Understandin...more
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Product highlights
Title
We Are Like That Only
Imprint
Penguin Books India Pvt Ltd
Edition Type
Revised
Product Form
Paperback
Publisher
Penguin Books India Pvt Ltd
Alternative Title
Understanding the Logic of Consumer India
Genre
Business & Economics
Source Type
T
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4.4
Very Good
based on 94 ratings by
Verified Buyers
4
Decent insights about the indian consumers buying habits
11 years ago
A good read, especially for marketing professionals/aspirants. It...
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Ashwin Shenoy
Verified Buyer
5
1
5
Thats how it is
13 years ago
Book is pretty precise to Indian consumers, for everyone trying t...
more
Shailendra Diwakar
Verified Buyer
1
1
4
The Indian consumer expects value.
13 years ago
The best realization for me has been "Indian consumers are certai...
more
Manu Srikumar
Verified Buyer
3
2
5
Great book
4 years ago
Great book. The author has explained some of the concepts with ea...
more
Flipkart Customer
Verified Buyer
0
0
5
Yet to read
12 years ago
Opening pages of book itself are mind boggling. It's like you see...
more
Tejas Surve
Verified Buyer
0
1
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