Indians want to invest in the stock market but are confused about how to do so. On the one hand they are told by advertising campaigns that 'mutual fund sahi hai', on the other hand they have learnt first hand that returns from investing in such funds are less than stellar. Similarly, while they are told by brokers and TV anchors that investing in blue chips results in good returns, they have seen first hand that their friends have lost large sums of money investing in once-upon-a-time blue chip stocks like Yes Bank, Reliance Power and Satyam. Following the advice given in American investment books, they think buying cheap stocks and/or smallcaps is the way forward, only to realize that investing in cheap Indian stocks is a trap and that most smallcap stocks in India flatter to deceive. This book offers average Indians a simple yet highly effective investment technique to identify clean, well-managed Indian companies that have given incredibly effective and outsized returns to investors. The idea is to help people achieve their financial goals so that they can live a peaceful life post retirement.
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