Brand Activism

Brand Activism  (English, Hardcover, Kotler Philip)

4.6
9 Ratings & 0 Reviews
Special price
₹599
599
i
Coupons for you
  • Special PriceGet extra 8% off on 1 item(s) (price inclusive of cashback/coupon)
    T&C
  • Available offers
  • Bank Offer5% cashback on Flipkart Axis Bank Credit Card upto ₹4,000 per statement quarter
    T&C
  • Bank Offer5% cashback on Axis Bank Flipkart Debit Card up to ₹750
    T&C
  • Bank OfferFlat ₹10 Instant Cashback on Paytm UPI Trxns. Min Order Value ₹500. Valid once per Paytm account
    T&C
  • Delivery
    Check
    Enter pincode
      Delivery by18 Jul, Friday
      ?
    View Details
    Author
    Read More
    Highlights
    • Language: English
    • Binding: Hardcover
    • Publisher: Penguin Random House India
    • Genre: Business & Economics
    • ISBN: 9780670096022, 0670096024
    • Pages: 304
    Services
    • Cash on Delivery available
      ?
    Seller
    BOOKNETZ
    3.6
    • 7 Days Replacement Policy
      ?
  • See other sellers
  • Description
    What happens when businesses and their customers don't share the same values? Or, for that matter, when employees of a company don't share the same values as their executives? Welcome to the world of Brand Activism. Companies no longer have a choice. Brand Activism consists of business efforts to promote, impede, or direct social, political, economic, and/or environmental reform or stasis with the desire to promote or impede improvements in society. It is driven by a fundamental concern for the biggest and most urgent problems facing society. Brand Activism: From Purpose to Action is about how progressive businesses are taking stands to create a better world.
    Read More
    Specifications
    Book Details
    Imprint
    • Penguin
    Dimensions
    Height
    • 222 mm
    Length
    • 138 mm
    Frequently Bought Together
    Brand Activism
    4.6
    (9)
    ₹551
    599
    8% off
    1 Item
    551
    1 Add-on
    611
    Total
    1,162
    Ratings & Reviews
    4.6
    9 Ratings &
    0 Reviews
    • 5
    • 4
    • 3
    • 2
    • 1
    • 7
    • 1
    • 0
    • 1
    • 0
    Have you used this product? Be the first to review!
    Be the first to ask about this product
    Safe and Secure Payments.Easy returns.100% Authentic products.
    You might be interested in
    Psychology Books
    Min. 50% Off
    Shop Now
    Other Lifestyle Books
    Min. 50% Off
    Shop Now
    Language And Linguistic Books
    Min. 50% Off
    Shop Now
    Politics Books
    Min. 50% Off
    Shop Now
    Back to top