Oxford HED Retail Management 3 Edition (English, Paperback, Bajaj...more
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Comprehensive Coverage: This edition offers an in-depth exploration of retail management concepts, integrating theory with practical examples from both Indian and global retail sectors. ?, Updated Content: The third edition includes a new chapter on e-commerce, extended discussions on technology in retail, private labels, and the legal and political aspects of the retail business. ?, Educational Features: Each chapter concludes with concept-review questions and classroom and field projects, such as group discussions and analytical reporting, enhancing the learning experience. ?, Online Resources: The book provides access to online resources, including PowerPoint presentations and an instructor's manual for faculty, as well as a flashcard glossary and appendices on socio-economic classification and retail careers for students. ?, Target Audience: Specifically designed for postgraduate management students, this textbook serves as a valuable resource for those pursuing careers in retail management. ?
Width
12
Height
18
Depth
8
Weight
300
1
Title
Retail Management
Publication Year
2016
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