Research Methodology

Research Methodology  (Paperback, R. Panneerselvam)

Price: Not Available
Currently Unavailable
Author
Read More
Highlights
  • Author: R. Panneerselvam
  • 720 Pages
  • Language: English
  • Publisher: Prentice-Hall of India Pvt.Ltd
Description
This comprehensive text designed for MBA, MCom, MA (Economics), MA (Sociology) and PhD (Management, Commerce, Economics, and Engineering) courses continues to give complete account of concepts and statistical tools of research methodology in its Second Edition. The textbook also serves as a reference for consultants to carryout projects/consultancies in industries or service organizations. Distinguishing features of the book • Written in an easy to read style • Each technique is illustrated with sufficient number of numerical examples • Gives complete account of statistics and aspects of research methodology • Chapter 8 gives complete account of testing of hypotheses • Design and analysis of experiments, advanced multivariate analysis, multidimensional scaling and conjoint analysis, algorithmic research, models for industries and public systems, simulation are unique to this text. • Graded chapter-end questions. About the Author R. PANNEERSELVAM, PhD, is Professor, Department of Management Studies, School of Management, Pondicherry University, Puducherry. He has been Head of the Department, and Dean of School of Management, Pondicherry University. He has more than three decades of teaching and research experience, which includes his teaching of engineering and management students at Anna University, Chennai. He is the recipient of Academic Excellence Award in an International Conference on Advances in Industrial Engineering Practices (2010) and Best Teacher Award of Pondicherry University (2012–2013). The author of eleven books (all published by PHI Learning), Professor Panneerselvam has to his credit about 90 research articles published in national and international journals of repute and conference proceedings. He has also carried out overseas consultancy to CEMS, Malaysia.
Read More
Specifications
Book
  • Research Methodology
Author
  • R. Panneerselvam
Binding
  • Paperback
Publishing Date
  • 2014
Publisher
  • Prentice-Hall of India Pvt.Ltd
Edition
  • 1
Number of Pages
  • 720
Language
  • English
Be the first to ask about this product
Safe and Secure Payments.Easy returns.100% Authentic products.
You might be interested in
Popular Psychology Books
Min. 50% Off
Shop Now
Finance And Accounting Books
Min. 50% Off
Shop Now
Language And Linguistic Books
Min. 50% Off
Shop Now
Regular
Min. 30% Off
Shop Now
Back to top