Pros -
Meant for spot applications
Great at covering light-medium blemishes
Ok at covering pimples
Easy to apply
Lasts for 8 hours

Cons -
Cannot use for full coverage, it turns very cakey
Not good for dark circles
Costly
If you use daily, it will get over in couple of months

I havent bought it from flipkart but I do own it. The concealer works pretty good, I use it mainly for my dark circles and it does a good job! My only complain is that I find it too shimmery but then again the shimmer is subtle. People may not even notice it. Also it is true to its name, being a "photoready concealer". I also used it for these pimple marks that I have and they did hide it away! but I dont really use them for pimple marks because its on my forehead and my fringes cover them up...