Rules for Revolutionaries 1st Pbk. Ed Edition
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    Rules for Revolutionaries 1st Pbk. Ed Edition (English, Paperback, Michele Moreno, Guy Kawasaki, Gary Kawasaki)

    Rules for Revolutionaries 1st Pbk. Ed Edition  (English, Paperback, Michele Moreno, Guy Kawasaki, Gary Kawasaki)

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    Highlights
    • Language: English
    • Binding: Paperback
    • Publisher: HarperBusiness
    • ISBN: 9780887309953, 088730995X
    • Edition: 1st Pbk. Ed, 2000
    • Pages: 206
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    Description

    Guy Kawasaki, CEO of garage.com and former chief evangelist of Apple Computer, Inc., presents his manifesto for world-changing innovation, using his battle-tested lessons to help revolutionaries become visionaries.

    Create Like a God

    Turn conventional wisdom on its head-create revolutionary products and services by analyzing how to approach the problems at hand.

    Command Like a King

    Take charge and make tough, insightful, and strategic decisions-break down the barriers that prevent product adoption and avoid "death magnets" (the stupid mistakes just about everyone makes).

    Work Like a Slave

    Get ready for hard work, and lots of it. To go from revolutionary to visionary, you'll need to eat like a bird-relentlessly absorbing knowledge about your industry, customers, and competition--and poop like an elephant--spreading the large amount of information and knowledge that you've gained.

    Filled with insights from top innovators such as Amazon.com, Dell, Hallmark, and Gillette and rich with hands-on experience from the front lines of business, Rules for Revolutionaries will empower you--whether you're an entrepreneur, engineer, inventor, manager, or small business owner--to turn your dreams into reality, your reality into products, and your products into customer magnets.

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    Specifications
    Book Details
    • Publication Year
      • 2000 May
    Contributors
    • Author
      • Michele Moreno, Guy Kawasaki, Gary Kawasaki
    • Author Info
      • Guy Kawasaki, author of The Macintosh Way, is the former director of software product management at Apple Computer, Inc. He later started a Macintosh software company and is currently a marketing consultant and columnist for MacUser Magazine. He has a BA from Stanford University and an MBA from the University of California at Los Angeles.

        Guy Kawasaki is CEO of garage.com, a Silicon Valley-based firm that assists high-technology start-ups to find seed capital. Prior to taking this position, Kawasaki was the chief evangelist of Apple Computer, Inc., and an Apple Fellow. His name is synonymous with evangelism as a secular business technique, and motorcycles.
    Dimensions
    • Width
      • 5.23
    • Height
      • 7.99
    • Depth
      • 0.51
    • Weight
      • 181 g
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