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    The S.p.i.n. Selling Fieldbook

    The S.p.i.n. Selling Fieldbook  (Paperback, Neil Rackham)

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    Author
    Neil Rackham
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    Highlights
    • Author: Neil Rackham
    • 207 Pages
    • Language: English
    • Publisher: McGraw Hill Education
    Specifications
    Book
    • The S.p.i.n. Selling Fieldbook
    Author
    • Neil Rackham
    Binding
    • Paperback
    Publishing Date
    • 2017
    Publisher
    • McGraw Hill Education
    Edition
    • 1st Edition
    Number of Pages
    • 207
    Language
    • English
    Genre
    • Business, Investing and Management, Professional, Skill Building & Learning, Teens, Others
    Book Subcategory
    • Other Books
    Author Info
    • Neil Rackham is founder and former president of Huthwaite, Inc. Huthwaite researches, consults, and provides seminars for over 200 leading sales organizations around the world, including Xerox, IBM, and Citicorp. His academic background is in research psychology. It was at the University of Sheffield, England, that he began his research into sales effectiveness that resulted in SPIN. Mr. Rackham is the author of more than 50 articles and several books. Photo by Webstrategies (Own work) [CC BY-SA 4.0 (http://creativecommons.org/licenses/by-sa/4.0)], via Wikimedia Commons.
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