Salesforce.Com for Dummies  (English, Paperback, Wong Tom)

Salesforce.com for dummies, 5th edition - more than 165,000 copies sold in previous editions -- is the ideal introductory reference for the world's #1 crm solution. updated and revised throughout to cover the latest updates and enhancements made to salesforce.com.

• Looking over salesforce
• Navigating salesforce
• Personalizing your system
• Managing accounts
• Developing contacts
• Collaborating with chatter
• Managing activities
• Sending e-mail
• Prospecting leads
• Tracking opportunities
• tracking products and price books
• Managing your partners
• Driving demand with campaigns
• Driving sales effectiveness with content management
• Performing fast and accurate support
• Managing your contact center with service cloud
• Analyzing data with reports
• Seeing the big picture with dashboards
• Fine - tuning the configuration
• Customizing salesforce with forcecom
• Extending beyond crm with the platform
• Migrating and maintaining your data
• Ten ways to drive more productivity
• Ten keys to a successful implementation