Salesforce for Dummies 7 Edition  (Paperback, Liz Kao, Jon Paz)

Salesforce for Dummies, 7th Edition gives you an edge in building relationships and managing your company's sales, marketing, customer service, and support operations. You will learn how to maximize the new user interface to organize contacts, schedule business appointments, use forecasting tools to predict upcoming sales, make accurate projects based on past performance, and more. Written by Salesforce.com insiders with years of expertise in CRM services, this new edition covers the latest enhancements to Salesforce.com, the world's most popular customer relationship management software||About the Author||Liz Kao (San Francisco, CA) has played both in-house and consultant roles at salesforce.com. As a salesforce.com consultant and a member of salesforce.com's Professional Services team, Liz implemented dozens of CRM solutions for companies of all sizes across a variety of industries. Jon Paz (New York, NY) is a Salesforce consultant who has worked with enterprise clients to deliver world-class solutions to perplexing business challenges. Previously, he worked as an editor for a major international organization. After working with various clients and industries to implement Salesforce, Jon has witnessed the transformative value of the product.