Statistics for Management and Economics  (English, Paperback, Keller Gerald)

This worldwide best-selling business statistics text emphasizes applications over calculation. STATISTICS FOR MANAGEMENT AND ECONOMICS, Tenth Edition, demonstrates how vital statistical methods are for today’s managers and economists--and teaches students how to apply these tools to real business problems. Through the author’s unique three-step "ICI" approach to problem solving, students learn to IDENTIFY the correct statistical technique by focusing on the problem objective and data type, then COMPUTE the statistics (doing them by hand, using Excel® 2013, or using MINITAB), and ultimately INTERPRET results in the context of the problem. This approach enhances student comprehension and skills while offering you maximum flexibility. Incorporating various functional areas of business, data-driven examples, exercises, and cases demonstrate statistical applications used by marketing managers, financial analysts, accountants, economists, and others, giving students the hands-on practice they need, while sound pedagogical elements make the material accessible to undergrads. The tenth edition also includes Excel® 2013 and MINITAB 16 coverage and access to Data Analysis Plus via the textbook companion website.

Features

• Aplia™ for introductory Business Statistics is available for this text, giving students an easy way to stay on top of coursework with regularly scheduled assignments.
• Emphasis on identification and interpretation provides students with practical skills that they can apply to real-world problems, whether the course uses manual or computer calculations.
• Students have the opportunity to convert real data into information, and the optional use of the computer allows for larger and more realistic exercises and examples.
• With a substantial number of data files and corresponding problems that ask students to interpret statistical results, students are provided ample opportunities to practice data analysis and decision making.
• Instructors can use the data sets for hundreds of additional examples and exercises.
• Students can use the "Do-It-Yourself Excel" subsections that teach them how to compute confidence interval estimators and hypothesis tests on their own.
• This edition has been updated to reflect new screenshots and techniques in Excel® 2013.
• MINITAB® 16 coverage has been updated throughout the text, featuring new screenshots and features.
• End-of-chapter exercises have been updated throughout the text to provide multiple assignment options for instructors and new learning opportunities for students.
• Figure and data tables have been updated throughout the text.

About the Author

Gerald Keller
Dr. Gerald Keller is Emeritus Professor of Business at Wilfrid Laurier University, where he taught statistics, management science, and operations management from 1974 to 2011. He also taught at the University of Toronto, the University of Miami, McMaster University, the University of Windsor, and the Beijing Institute of Science and Technology. In addition to consulting with banks on credit scoring and credit card fraud, Dr. Keller has conducted market surveys for the Canadian government on energy conservation. His books include BSTAT, 2e, APPLIED STATISTICS WITH MICROSOFT EXCEL, ESSENTIALS OF BUSINESS STATISTICS (co-authored), AUSTRALIAN BUSINESS STATISTICS (co-authored), and STATISTICS LABORATORY MANUAL EXPERIMENTS USING MINITAB. Dr. Keller also has been published in OMEGA, IIE TRANSACTIONS, DECISION SCIENCES, INFOR, ECONOMICS LETTERS, and ARCHIVES OF SURGERY.