Strategic Logic lays the foundations for a clear understanding of corporate profitability and provides the reader with innovative insights on how to develop original yet realistic strategies. Working with real-life examples and based on rigorous theory, the author analyses key managerial decisions and shows how to ensure these enhance the company's long-term profitability. Mergers and acquisitions are great opportunities for strategic development, but they can also destroyer value. The author indicates how to judge on what side a specific case will fall.
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Specifications
Book Details
Title
Strategic Logic
Imprint
Palgrave Macmillan
Product Form
Paperback
Publisher
Palgrave Macmillan
Source ISBN
9781349511266
Genre
Business & Economics
ISBN13
9781349511266
Book Category
Economics, Business and Management Books
BISAC Subject Heading
BUS063000
Book Subcategory
Business and Management Books
ISBN10
9781349511266
Language
English
Dimensions
Height
229 mm
Length
152 mm
Weight
454 gr
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