The Startup Launchbook

The Startup Launchbook (Hardcover, Ajay Batra)


The Startup Launchbook  (Hardcover, Ajay Batra)

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    • Binding: Hardcover
    • Publisher: Wiley
    • Genre: Business, Investing and Management
    • ISBN: 9789388991124
    • Edition: 2021
    • Cash on Delivery available
    • 7 Days Replacement Policy
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  • Description
    The Startup Launch Book is a practical guide for entrepreneurs who wish to design, launch, and grow successful startups. Based on the author's work with hundreds of startups, this book has curated global startup success lessons in an actionable 5-stage framework. Use the book's Startup Maturity Model to develop an entrepreneurial mindset that helps convert an idea into a successful startup. Leverage the book’s practices to build fundamentally sound, investable, and customer-centric ventures.||About the Author||Ajay Batra has carried out extensive research in the arena of Intellectual Property Rights (IPRS) and innovation practices for over 7 years in the regions of US, European Union, and Asia. He holds many IPRS to his credit. His area of Expertise includes Intellectual Property Rights life cycle processes management in Media, Entertainment, Animation, Gaming, and Publishing companies. His research on IPR milestones in Software Development Life Cycle (SDLC) or Product Development Life Cycle (PDLC) and other service industries is truly the first global benchmark on IPR processes. The Integrated Innovation, Knowledge Management and Intellectual Capital (I2KIC) Framework propounded by him represent the first global standard in IPRS life cycle management.
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    Book Details
    Publication Year
    • 2021
    Number of Pages
    • 392
    Authored By
    • Ajay Batra
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