The Tipping Point

The Tipping Point  (English, Paperback, Malcolm Gladwell)

4.3
21 Ratings & 1 Reviews
₹180
299
39% off
Hurry, Only a few left!
  • Bank Offer5% off* on EMI transactions with HDFC Bank Credit Cards
    T&C
  • Bank OfferExtra 5% off* with Axis Bank Buzz Credit Card
    T&C
  • Delivery
    Check
    Enter pincode
      Usually delivered in4-5 days
      ?
      Enter pincode for exact delivery dates/charges
    View Details
    Author
    Read More
    Highlights
    • Language: English
    • Binding: Paperback
    • Publisher: Back Bay Books
    • Genre: Psychology
    • ISBN: 9780316346627, 0316346624
    Services
    • 10 Days Replacement Policy
      ?
    • Cash on Delivery available
      ?
    Seller
    Description

    The Tipping Point: How Little Things Can Make a Big Difference explores the different marketing strategies and how ideas, trends or social behavior become immensely popular and spreads like wild fire.

    Summary of the Book

    In The Tipping point: How Little Things Make a Big Difference, author Malcolm Gladwell analyzes and writes about that magic moment when an idea or social behavior tips over the threshold and becomes exceedingly popular. The author explores the tipping point phenomenon, which is completely changing the way people market and sell products. The book introduces the readers to the minor adjustments in marketing products and ideas which make them immensely popular. The author analyzes trends in fashion, smoking, and television to get to know how marketing epidemics can be dealt with. This book is a must-read for everyone in business, marketing and advertising.

    About Malcolm T. Gladwell

    Malcolm T. Gladwell is a Canadian journalist, speaker and author. He has been a staff writer for New York Times since 1996. He has authored several books including The Tipping Point: How Little Things Can Make a Big Difference, Blink: The Power of Thinking Without Thinking, and Outliers: The Story of Success, What the Dog Saw: And Other Adventures.

     

    Read More
    Specifications
    Width
    • 0.9 in
    Height
    • 8.3
    Length
    • 5.5 in
    Weight
    • 0.6500 lb
    More Details
    • Generic Name
      • Books
    Ratings and Reviews
    4.3
    21 Ratings &
    1 Reviews
    • 5
       12
    • 4
       5
    • 3
       3
    • 2
       0
    • 1
       1
    3

    Decent product

    The cover was folded
    READ MORE

    Flipkart Customer

    Certified Buyer

    25 Nov, 2017

    0
    1
    Report Abuse
    Questions and Answers
    Q:no of pages
    A:270
    Nihar KhandelwalCertified Buyer
    0
    0
    Report Abuse
    Didn't get the right answer you were looking for
    Safe and Secure Payments.Easy returns.100% Authentic products.
    Back to top