UGC NET/JRF/SET Mass Communication And Journalism (Paper-II & III)  (Paperback, Dr. Shyam Anand)

Table of Contents

• Previous Year's Solved Paper
• Unit-1: Communication and journalism
• Unit-2: Role of media in society
• Unit-3: Journalism as a profession
• Unit-4: History of print and broadcast media
• Unit-5: Communication and theories of social change
• Unit-6: Research methods and process
• Unit-7: Colonial Structure of Communication
• Unit-8: Radio and TV as media of communication
• Unit-9: Advertising
• Unit-10: Techniques
• Unit-11: Glossary