The Upside of Irrationality is a self-help book by Dan Ariely.
Summary of the Book
In this book, Dan Ariely explains that being irrational isn’t always a bad thing. He looks at the positive effects of irrationality in our lives, and discusses how to channel irrational decisions to improve our lives and workplaces. He tries to help readers understand why and where we need irrationality and how to cheat in any kind of situation. He explains why humans choose to act only looking at the present and why this is an impediment to their own benefit. He also clubs humour with his anecdotes and explains how we really don’t know what will make us happy. This is a definite read for anyone who wants to understand how to make better decisions by leaving a little to chance with some irrationality from time to time.
About Dan Ariely
Dan Ariely is an Israeli American professor of psychology and behavioural economics, and a writer. He has also written Predictably Irrational and The Honest Truth about Dishonesty.
Dr. Ariely studied philosophy and psychology at Tel Aviv University. He went on to obtain a Ph.D. in cognitive psychology from the University of North Carolina at Chapel Hill, and completed a second doctorate in business administration at Duke University. A former faculty member at MIT, he also served as the James B. Duke Professor of Psychology and Behavioral Economics and the Alfred P. Sloan Professor of Behavioral Economics at MIT Sloan School of Management.
Behavioral Economics at its best !
Awesome book - a book I recommend to be in everyone's bookshelf always...
Certified Buyer, Bangalore
Good read; but not as good as Predictably Irrational
Certified Buyer, New Delhi
A good Research
Dan Ariely again!