THE VALUE SELLER: Transforming Sales Professionals Into Value Centric Experts (Hardcover, Deepak Bajaj)

In the Pursuit of Profit: The Dual Paths of Increasing Sales Revenue and Reducing Costs In the realm of business, the primary goal is profitability, which can be attained through two fundamental avenues: 1. Increasing Sales Revenue 2. Reducing Costs Our primary focus rests on the first path, the domain of Sales Professionals. However, the journey toward achieving Sales Success is filled with complexity. Many of us encounter setbacks, resulting in significant implications for both individuals and their organizations. That is the reason why we have included some real-life painful moments in this book, that illustrate the genuine obstacles and challenges that lie on the path to realizing success in sales. We promise you that reading and mastering the philosophies in this book will give you a clearer understanding of where you stand and where you want to go. It takes Courage to Start the Dialogue, Are you Ready? — Deepak Bajaj