Avinash Kunchurkar is the Managing Director of Kunchurkar Group of companies. He’s passionate about authentic selling and has acute business acumen. He preaches and practices ‘The Art of Working Pre-Eminently’ and firmly believes in the FULCRUM principle, which can apply to almost all the work we do. He has developed his work culture on the same recipe of SalesMoonCurve. Having seen many salespeople and business owners struggle with their work-life, he decided to share his long-held secret of SalesMoonCurve. He decided to write this book to spread his message to as many people as possible. He has a dedicated platform, worknitro.com, which focuses on delivering high-value content to help salespeople and business owners achieve exponential results. He lives in Hubli City, his hometown located in Karnataka, India.