The importance of creative thinking cannot be overemphasized. Developing the ability to come up with new ideas can help businesses gain a competitive advantage over their rivals and can also be rewarding for the individual. The Art of Creative Thinking shows you practical ways to become a more creative thinker. Each succinct chapter is built around one core idea, which is then developed and illustrated. The Art of Creative Thinking shows you how to: * Develop your understanding of the creative process * Overcome barriers to creating new ideas * Broaden your vision * Build on new ideas * Develop a creative attitude * Become more confident as a creative thinker
Nice book helped a lot A must buy for design students and moreover those aspiring for designing. If u wanna develop e a good mind and a creative one use the book and see the results Language is easy to understand