Built To Sell

Built To Sell  (English, Paperback, Warrillow John)

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    Highlights
    • Language: English
    • Binding: Paperback
    • Publisher: Penguin
    • Genre: Business & Economics
    • ISBN: 9781591845829, 1591845823
    • Edition: 2013
    • Pages: 176
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  • Description

    Built To Sell: Creating A Business That Can Thrive Without You guides entrepreneurs in their journey to create a valuable, growing, scalable and saleable company that can continue to thrive even after changing hands.

    Summary Of The Book

    Built To Sell: Creating A Business That Can Thrive Without You details a plan that shows the reader how to create an automated, profitable and efficient business that would ensure profits immediately. It also details how the reader can be in a position to sell it in the future at a high value. It provides enough information for the readers to understand the way in which businesses are sold, cautioning them on the mistakes and pitfalls that need to be avoided. In order for a business to grow rapidly and become one that can survive a change of ownership, the book lists numerous automation techniques that an entrepreneur can adopt starting today.

    The other aspects covered include streamlining the products and services offered by a company to increase productivity that would in turn attract target clients and customers. The book is packed with such and many more strategies and techniques that promise an entrepreneur in maximising the rewards they can get from their business, and at the same time get the right price while selling it.

    To illustrate the various strategies, tips and techniques that the author talks about in his book, Built To Sell: Creating A Business That Can Thrive Without You, he takes up the case of a fictional businessman, Alex, who is at his wit's end trying to sell his company. The sole reason he finds it difficult to do so is because the business cannot run without him. He seeks the guidance of Ted, his friend and an entrepreneur, who charts out a simple plan that enables Alex in turning around his business.

    The author opines that the key is to ensuring that the products and services offered by any company meet three important criteria to qualify as being a “built-to-sell business”, one, that they can be produced by employees or technology, two, the company specializes in a niche area or is better at doing something as compared to the others in the market, and three, it is successful in generating recurring revenue.

    Built To Sell: Creating A Business That Can Thrive Without You was named as one of the best business book by both Fortune and Inc magazines in 2011, and has been translated into four languages.

    About John Warrillow

    John Warrillow is an author and entrepreneur.

    He was born in England and spent his growing years in Canada. In the past, he founded and sold four companies. He is the creator of The Sellability Score, an online assessment tool that business owners use to determine the “sellability” of their company. B2B Marketing has named him as one of the top 10 business-to-business marketers in America. His other passions include sports, marathons and cycling. Warrillow currently resides in Aix-en-Provence, France.

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    Specifications
    Book Details
    Imprint
    • Penguin Books Ltd
    Publication Year
    • 2013
    Dimensions
    Width
    • 10 mm
    Height
    • 203 mm
    Length
    • 134 mm
    Weight
    • 147 gr
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    Ratings & Reviews
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    12 Ratings &
    3 Reviews
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    4

    Its A Good Book

    Its a good Book. Worth a read.But the concept is not really new

    If you are a new entrepreneur, then you must read this book!!
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    Avinash Kunchurkar

    Certified Buyer, Hubli

    16 Oct, 2014

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    4

    sell your business

    Now I know my vision either build my business to sell or to keep it for future, now I need to prepare my business for my exit. John story guide me to build a sellable business
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    j ravi shankar

    Certified Buyer, Hyderabad

    18 Mar, 2014

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    3

    From an Indian point of view

    An overly simplified story to get the concept home.V lil relevant info from an Indian perspective.And at Rs710 thats a bomb to charge.Then again,who knows what information is really worth!
    readable,v simple those are the plusses ad the down side to the book as well.
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    Gaurav

    Certified Buyer

    1 Aug, 2013

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