Cementing Excellence  (English, Paperback, Dr E Ravishankar)

The objective of this book is to help sales professionals in building material industry achieve stellar performance, establish a successful sales career, be top-notch leaders, and apart from these be excellent human beings, to lead a happy life. In the current industry background of branded building materials facing the heat of competition, this book in all earnestness is written to help sales professionals ride over the competition and make a niche for themselves. The principles, steps, methods, and values enumerated envisage 360 degrees coverage of the job to help practitioners achieve all-round capabilities, which will support them in both profession and life. The book has three parts. The first part details the foundation needed for achieving excellence in function and as an individual. In the second part the process needed to establish stellar performance, both in numbers and values have been dealt with. The final part is dedicated to helping achieve greatness in leadership roles in the sales function and lead a happy life.