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Digital Marketing - B.Com 4th Sem Syllabus According to National Education Policy 1 Edition

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Digital Marketing - B.Com 4th Sem Syllabus According to National Education Policy 1 Edition (Paperback, Riya Bansal)

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Author

Riya Bansal

Highlights

Binding: Paperback
Publisher: SBPD Publishing House
Genre: Academic and Professional, Degree Book, Academic and Test Preparations
ISBN: 9789392208904
Edition: 1, 2024
Pages: 236

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Description

1. BASICS OF MARKETING 2. AN INTRODUCTION TO DIGITAL MARKETING 3. AN INTRODUCTION TO WEBSITES 4. SEARCH ENGINE OPTIMISATION 5. GOOGLE ADS 6. CUSTOMER RELATIONSHIP MANAGEMENT 7. INTRODUCTION TO WEB ANALYTICS 8. SOCIAL MEDIA MARKETING 9. INTRODUCTION TO YOUTUBE 10. E-MAIL MARKETING 11. BUDGETING IN DIGITAL MARKETING ● FREQUENTLY ASKED QUESTIONS ● DIGITAL MARKETING GLOSSARY

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