With over one million copies sold worldwide, Exploring Strategy has long been the essential strategy text for managers of today and tomorrow. From entrepreneurial start-ups to multinationals, charities to government agencies, this book raises the big questions about organisations- how they grow, how they innovate and how they change.Texts and Cases also provides a wealth of extra case studies written by experts in the subject to aid and enrich your understanding. Examples are taken from events and organisations as diverse as Glastonbury, Mondelez and Formula 1 racing.
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Specifications
Book Details
Publication Year
2019 4
Number of Pages
832
Contributors
Author Info
Gerry Johnson, Lancaster University School of Management
Richard Whittington, Said Business School, University of Oxford
Patrick Regnér, Stockholm School of Economics
Kevan Scholes, Sheffield Hallam University
Duncan Angwin, Oxford Brookes University