Global Business Strategy

Global Business Strategy  (English, Paperback, Kluyver Cornelis A. de)

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    Highlights
    • Language: English
    • Binding: Paperback
    • Publisher: Business Expert Press
    • Genre: Business & Economics
    • ISBN: 9781637420423
    • Pages: 150
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  • Description
    Global Business Strategy looks at the opportunities and risks associated with staking out a global competitive presence and introduces the fundamentals of global strategic thinking. The authors demonstrate how a company should change and adapt its domestic business model to achieve a competitive advantage as it expands globally. Our framework includes a company's business model, the strategic decisions a company needs to make as it globalizes its operations, and globalization strategies for creating a competitive advantage. A business model has four principal dimensions: market participation, the value proposition, the supply chain infrastructure, and its management model.
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    Specifications
    Book Details
    Imprint
    • Business Expert Press
    Dimensions
    Width
    • 15 mm
    Height
    • 228 mm
    Length
    • 152 mm
    Weight
    • 333 gr
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