Matching Supply with Demand: An Introduction to Operations Management | 4th Edition

Matching Supply with Demand: An Introduction to Operations Management | 4th Edition (Paperback, Grard Cachon, Christian Terwiesch)

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Matching Supply with Demand: An Introduction to Operations Management | 4th Edition  (Paperback, Grard Cachon, Christian Terwiesch)

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    Highlights
    • Binding: Paperback
    • Publisher: McGraw Hill
    • ISBN: 9789355325051
    • Edition: 4, 2023
    • Pages: 544
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  • Description
    This book represents the essential body of knowledge for an introductory operations management course. It has been successfully used with all types of students, from freshmen taking an introductory course in operations management, to MBAs, to executive MBAs, and even PhD students. The guiding principle in the development of this text has been real operations, real solutions. Real operations means that most of the chapters in this book are written from the perspective of a specific company so that the material in this text will come to life by discussing it in a real-world context. Real solutions means that this text has demonstrated how to apply models from start to finish in a realistic operational setting. Furthermore, the implementation challenges of each model/strategy have been addressed so that students know what to expect when using models. The fourth edition has benefited from the comments and suggestions from students, faculty, and practitioners from around the world. A number of small changes have been made to make the material easier for students to absorb. Salient Features: 1. An update of data and case examples to maintain the timeliness of the content. 2. Addition of two chapters on forecasting and scheduling. 3. An overall streamlining of the exposition of the existing content.
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    Book Details
    Publication Year
    • 2023 June
    Number of Pages
    • 544
    Contributors
    Author Info
    • Grard Cachon is the Fred R. Sullivan Professor of Operations, Information, and Decisions at The Wharton School of the University of Pennsylvania, where he teaches a variety of undergraduate, MBA, executive, and PhD courses in operations management. His research focuses on operations strategy, and in particular, on how operations are used to gain competitive advantage. Christian Terwiesch is the Andrew M. Heller Professor of Operations, Information, and Decisions at the Wharton School of the University of Pennsylvania. He is also a Senior Fellow of the Leonard Davis Institute for Health Economics, a Co-Director of the Mack Institute of Innovation Management, and holds a faculty appointment in Penns Perelman School of Medicine.
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