Mediated Business Interactions
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Mediated Business Interactions  (English, Hardcover, Mrquez Reiter Rosina)

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Highlights
  • Language: English
  • Binding: Hardcover
  • Publisher: Edinburgh University Press
  • Genre: Business & Economics
  • ISBN: 9780748637201, 0748637206
  • Edition: 2011
  • Pages: 224
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  • Description
    This is the first monograph to examine mediated business interaction in Spanish. It focuses on communication between native speakers of Spanish from different Spanish-speaking countries with a view to informing our understanding of intercultural communication in a contemporary business environment. Using elements of pragmatics with tools from conversation analysis, the book examines the various activities that telephone conversationalists engage in to supply and demand a service over the phone through the mediational means of Spanish by addressing the following questions. * Do speakers of Spanish display similar communicative practices as those observed in other languages when requesting and being offered a service over the phone? * Do specifically located activities such as the call openings and closings display similar coordination and ritualisation as that observed in other languages? * Does the language seen as a cultural tool reflect a different orientation towards such activities? * What strategies do telephone agents and (prospective) clients employ to obtain a sale and either procure the best value for money or obviate it, respectively?And, what role does intercultural communication play in the construction of these practices?
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    Specifications
    Book Details
    Imprint
    • Edinburgh University Press
    Publication Year
    • 2011
    Dimensions
    Width
    • 0
    Height
    • 234 mm
    Length
    • 156 mm
    Weight
    • 464
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