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Neurodesign and Neuromarketing Startup Guide

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Educreation Publishing Books

Neurodesign and Neuromarketing Startup Guide (English, Paperback, Dr. Anirban Chowdhury)

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Author

Dr. Anirban Chowdhury

Highlights

Language: English
Binding: Paperback
Publisher: Educreation Publishing
Genre: Non-Fiction
ISBN: 9789353730222, 9353730228
Edition: 2019
Pages: 122

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Description

Audiences of this book will be introduced to different ?neurodesign and neuromarketing techniques.Readers will be aware of potentials of these techniques in the context of a product or a service or a brand acceptance by the target users. Apart from that, this book will help to plan ?neurodesign and neuromarketing business and targeting clients for the same. In addition,This book will guide an entrepreneur to establish the ?neurodesign and neuromarketing startups.

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Book Details

Publication Year

2019

Contributors

Author Info

Dr. Anirban Chowdhury has a Ph.D. degree in Design from Indian Institute of Technology (IIT) Guwahati, Assam, India. He is a faculty of Interaction and User Experience Design at School of Design, University of Petroleum and Energy Studies (UPES), Dehradun, India. He is a former faculty of User Experience Design, MIT Institute of Design, Pune, India. He has served as a Business Mentor in renounced business incubator and accelerator in India.

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