Organizational Behaviour and Principles of Management offers a deep dive into essential management concepts and behavioural theories pivotal for organizational success. Covering topics like leadership, motivation, communication, and change management, it caters to students and aspiring managers alike. By merging theoretical insights with practical case studies, the book provides vital skills for mastering today’s complex business environments, enhancing managerial effectiveness, and cultivating an innovative workplace culture.
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Publication Year
2025
Contributors
Author Info
Shreshtha Sharma, an Assistant Professor with over 13 years in Marketing and Management, is affiliated with the School of Management at Babu Banarasi Das University, Lucknow. UGC-NET-qualified, she has contributed to both national and international journals and holds a patent related to sustainable development and digitization.
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